EXTREMEPIE BUY TV SHOW

CLICK HERE TO SEE MPEG PREVIEW OF EXTREMEPIE BUY

Extremepie.com launches “Extremepie Buy” the world’s first ever Extreme Sports action and TV shopping show, and so it begins…….

Hugh Geach the industries leading figure responsible for running the British Television Shopping Association training courses and approving broadcasts for OFCOM said: ‘Great show, one of the best infomercials I have ever seen’ while approving Extremepie buy for broadcast.

So just what is it exactly?

Extremepie Buy is a new TV show from Extremepie.com Europe’s leading online surf, skate and snow store. The show combines great deals on surf, skate and snow gear from brands like Billabong, Roxy, Animal and Ex Gear with the best Extreme sports footage from around the planet. Representing the ethos of Extremepie.com, the new show is fast, furious and entertaining while offering the best range of extreme sports clothing on or offline. It is all delivered in a tongue in cheek manner by the two presenters: Toby Styling, Extreme Group’s Global Style Director and Jessica Molloy, who has presented for MTV, Sky Sports and modelled for Levis.

Toby and Jessica were chosen for their cheesy presenting skills, instant chemistry, knowledge of extreme sports, their sales banter, but most importantly of all their ability to deliver an international cast of characters from “The Beach Bums from Down Under”, to “The American Trailer Trash” and more. “It’s It’s insane, its like Wayne’s World does QVC shopping, its going to become a cult viewing" one viewer said.

Extremepie Buy will premier on the Extreme Sports Channel at 2pm every Monday, Wednesday, Friday and at 7am on Saturday and Sunday through Oct. It will also be popping up on other relevant networks as Game Network, the Wrestling Channel and Overload TV. Viewers will be able to sit back and just dig the mad presenters and insane action and shoppers will be able to phone in and buy there and then, or access the entire range by logging onto http://www.extremepie.com

Al Gosling, CEO of Extreme Group explains “From the day we set up Extremepie.com it was always our goal to push the boundaries, This ground breaking show gets the Extreme Sports Channel and Extreme Retail working hand in hand to ultimately increase revenues for both companies. I am looking forward to seeing how the viewers and brands react"

The music was supplied by unsigned band Triggerfish, chosen because of their new youth driven sound and the extreme sports clips were supplied by participating brands Billabong and Globe, with each piece selected to match the products sales segments.
The products showcased in the first Extremepie Buy show are the pick of the bunch, with the exclusive “Pool Backpack” from Hurley, “Scattered belt” from Billabong, the “Catfish sunglasses” from Arnette and limited editions of the “Stormriders Guide book”.

NOTES FOR THE EDITOR

Extreme Retail is the retail division of the Extreme Group, it is a multi channel retailer selling via mail-order online, TV shopping and via the High Street, it is made up of two companies, Extremepie.com, Europe’s leading online and mail order surf skate and snow retailer and Extreme Shops, the recently acquired chain of 17 surf shops in the UK.

Extremepie.com – The Online surf skate snow store
Extremepie.com is Europe's most successful online and mail order surf / skate / snow shop. We are committed to delivering to the millions of people who are into extreme sports and the lifestyle that surrounds them with every thing you need from board shorts to bikinis, flip-flops to beanies, offering the best range of extreme sports clothing on or offline. Operating from a state of the art warehouse, Extremepie.com houses over 80 of the hippest brands including Quiksilver, Roxy, Ex-Gear, Billabong, Hurley, Animal, Vans, DCs and Osiris, mixing the big, high-demand brands with some lesser known innovators of the scene. During 2004 and beyond Extremepie are actively rolling out across Europe, building and operating online stores for some of the worlds leading surf skate and snow brands.

Extreme Shops is the new high street shop chain, established from the recently acquired the assets of Legends Surf Shops PLC. We are now planning to re brand the Legends shops using the Extreme Brand and with the great people already in place build the UK’s leading chain of Extreme Sports Shops. Offering a similar range and the great customer service that Extremepie.com offers, Extreme Shops will be the newest freshest chain to hit the UK high street

Extreme Retail http://www.extremepie.com

Extreme Group http://www.extrememediagroup.com